Branson, MO Profile: Facts, Map & Data


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Branson, Missouri - Basic Facts

Real Estate Resources

The City of Branson had a population of 11,527 as of July 1, 2017. Branson ranks in the upper quartile for Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in Missouri. See peer rankings below.

The primary coordinate point for Branson is located at latitude 36.6452 and longitude -93.2641 in Taney County. The formal boundaries for the City of Branson (see map below) encompass a land area of 20.67 sq. miles and a water area of 0.17 sq. miles. Taney County is in the Central time zone (GMT -6). The elevation is 774 feet.

The City of Branson (GNIS ID: 2394242) has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

The City of Branson is located within Township of Branson, a minor civil division (MCD) of Taney County.

Beneath the boundary map are tables with Branson population, income and housing data, five-year growth projections and peer comparisons for key demographic data. The estimates are for July 1, 2017.

Alternate Unofficial Names for Branson: Lucia.

Neighborhood Data

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City of Branson, MO Boundary Map

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Boundary Maps: Township of Branson | Taney County | Missouri Counties

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Branson, MO Data & Demographics (As of July 1, 2017)


Total Population 11,527
Daytime Population: Workers 22,158
Daytime Population: Residents 4,633
Total Daytime Population (TDP) 26,791
Ratio TDP/Total Population1 2.32
Population in Households 11,388
Population in Familes 8,375
Population in Group Qrtrs 139
Population Density2 558
Diversity Index3 40


Median Household Income $43,384
Average Household Income $61,447
Per Capita Income $26,766


Total Housing Units 9,496 (100%)
Owner Occupied HU 2,417 (25.5%)
Renter Occupied HU 2,688 (28.3%)
Vacant Housing Units 4,391 (46.2%)
Median Home Value $188,538
Average Home Value $235,292


Total Households 5,105
Average Household Size 2.23
Family Households 3,051
Average Family Size 3
  1. If the ratio of the TDP to Total Population is greater than 1, the location gains population during the day when commuting workers are present. If the ratio is less than 1, the location is more of a bedroom community where people commute to another place for work.
  2. Population Density = Total Population per square mile.
  3. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different race or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.


2010-2017 2017-2022
Population 1.29% 1.03%
Households 1.22% 0.98%
Families 1.76% 0.88%
Median Household Income   0.64%
Per Capita Income   1.81%

Branson, MO - Peer Comparisons by Rank and Percentile

The table below compares Branson to the other 1,032 incorporated cities, towns and CDPs in Missouri by rank and percentile using July 1, 2017 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 76 93rd
Population Density # 670 35th
Diversity Index # 88 92nd
Median Household Income # 501 52nd
Per Capita Income # 247 76th

Additional comparisons and rankings can be made with a VERY EASY TO USE Missouri Census Data Comparison Tool.

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